Sony Pictures Entertainment Franchise Marketing Intern – Sony Pictures Television, Fall 2017 in Culver City, California90231

Franchise Marketing Intern – Sony Pictures Television, Fall 2017

The SPT Franchise Marketing Team is responsible for supporting marketing efforts for all SPT properties, including first run syndication, network, cable, and digital shows. The Domestic Marketing Department creates both traditional and digital campaigns with network and cable partners, as well as supports and develops merchandising efforts and opportunities.

The intern will gain knowledge of brand and franchise marketing initiatives including broadcast and cable network support, digital distribution, social media strategy, brand integrations, licensing/merchandising, and all downstream series support. This opportunity will foster an understanding of corporate protocol, internal group division, and how a marketing campaign moves forward from initiation to implementation.

Throughout the course of the internship, interns will:

  • Monitor the promo trackingfor SPT series

  • Compiledigitalaudits on SPT brands Writescript coverage forvarious shows and pilots

  • Help support planning,informationsharing, and globalrolloutfor all SPT series

  • Researchonlinemarketingopportunities and trends with partners like Facebook, Twitter,iTunes, and YouTube

Qualifications:

  • Currentlyenrolled in a 4-year college/university A strong interest in entertainment marketing

  • Computer applications: Proficient in Excel, Word, PowerPoint A firm understanding of social networking

  • A passion and knowledge of the web, social networks, gadgets, and convergenceofentertainment Strong organization and communication skills

  • A desire to personally and professionally grow

SPE’s Fall Intern 2017 Program is a 12-week part-time program from September 25-December 15, 2017. All applicants must be enrolled in an accredited degree program for the entire duration of their internship and must be available for the full 12-week session.

*Sony Pictures Entertainment is an equal opportunity employer. We evaluate qualified applicants without regard to race, color, religion, sex, national origin, disability, veteran status, age, sexual orientation, gender identity, or other protected characteristics.

  • Sony Pictures - CA - Culver City Area & Studios

Sony Pictures Entertainment (SPE) is a subsidiary of Sony Entertainment Inc., a subsidiary of Tokyo-based Sony Corporation. SPE's global operations encompass motion picture production, acquisition and distribution; television production, acquisition and distribution; television networks; digital content creation and distribution; operation of studio facilities; and development of new entertainment products, services and technologies.