KIND Brand Marketing & Consumer Insights Intern in New York, New York
Who are we?
KIND is changing the way the world thinks about snacking. No longer do you have to choose between healthy AND tasty, wholesome AND convenient. At KIND, we know you can have both. In the office we also apply the AND philosophy. We seek to think boundlessly, work purposefully AND live passionately.
We are an energetic, inspired, and entrepreneurial team. We strive to operate with the highest integrity. Our company values are to be Hungry AND Kind.
What you’ll do
The Brand & Consumer Insights intern will sit at the intersection of brand management and consumer insights (marketing analytics, consumer research). This individual will help uncover key insights, identify how these insights are relevant to the business, and figure out how to implement them into KIND’s brand marketing strategy.
Over the course of the 10-week internship, you will work directly with both the consumer insights manager and brand marketing team to support a variety of cross-functional marketing projects, including one capstone project to be presented at the end of the internship.
Projects you will work closely on:
Coordinate data for marketing analysis
Learn methodologies for addressing a spectrum of business questions
Partner with research vendors to design packaging tests; interpret and disseminate results
Dive deeper into KIND’s target consumer
Understand/ learn about campaign measurement techniques
Learn how to leverage results to optimize strategy to inform media & campaign planning
Support on innovation projects including packaging, sales decks and marketing support tools
Assist in marketing planning processes and creative executions
Enrolled in an accredited undergraduate college/university
Interested in pursuing a career in marketing/consumer insights
Knowledgeable in Microsoft Office; specifically Word, PowerPoint and Excel
High attention to detail and strong organizational and analytical skills
Excellent written and verbal communication skills
Excellent teamwork and interpersonal skills
Passion for KIND’s core values and mission
What KIND offers:
Hands-on learning experience at a fast paced, high growth company
Delicious and unlimited snacks
Summer hours, chair massages, social office gatherings, and other KIND and fun ways to reward and engage our team!
A dynamic, ambitious, fun and KIND work environment!
Keyword: intern, brand marketing, marketing, internship, consumer insights